"Why (Must We Fall in Love)"
Single by Diana Ross & the Supremes and The Temptations
from the album Together
B-side	"Uptight (Everything's Alright)"
Released	March 1970
Genre	Funk, R&B, soul
Label	Tamla Motown TMG 730
Songwriter(s)	Deke Richards, Sherlie Matthews
Producer(s)	Frank Wilson
Diana Ross & the Supremes singles chronology
"The Rhythm of Life" (1970) "Why (Must We Fall in Love)" (1970) "Everybody's Got the Right to Love" (1970)
Together track listing
10 tracks Side one "Stubborn Kind of Fellow" "I'll Be Doggone" "The Weight" "Ain't Nothing Like the Real Thing" "Uptight (Everything's Alright)" Side two "Sing a Simple Song" "My Guy, My Girl" (medley of both songs) "For Better or Worse" "Can't Take My Eyes Off You" "Why (Must We Fall in Love)"
The Temptations singles chronology
"The Rhythm of Life" (1970) "Why (Must We Fall in Love)" (1970) "Ball of Confusion (That's What the World is Today)" (1970)

"Why (Must We Fall in Love)" is a Diana Ross & the Supremes and The Temptations song released in 1970 as the second single from the album Together. While the album's preceding single, "The Weight" was only released in the US and Canada, "Why (Must We Fall in Love)" was not released in North America, but was released as a single in the United Kingdom, peaking at 31 on the charts.^[1] The UK single hit the charts in March 1970, three months after Ross had left the Supremes.^[2]

• Lead vocals by Diana Ross and Eddie Kendricks
• Background vocals by The Supremes and The Temptations
• Instrumentation by various Los Angeles area session musicians