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WAUG (AM)

WAUG
Broadcast area
Frequency750 kHz
BrandingHot 97.9
Programming
FormatMainstream urban
Ownership
OwnerSt. Augustine's University
WAUG-LD
History
First air date
July 20, 1987 (1987-07-20)[1]
Call sign meaning
St. Augustine's University
Technical information[2]
Licensing authority
FCC
Facility ID58586
ClassD
Power500 watts day
Transmitter coordinates
35°47′28.54″N 78°37′9.01″W / 35.7912611°N 78.6191694°W / 35.7912611; -78.6191694 (WAUG)
Translator(s)97.9 W250AZ (Raleigh)
Links
Public license information
WebcastListen live
Websitehot979nc.com

WAUG (750 kHz) is an AM and FM radio station broadcasting a mainstream urban format. Licensed to New Hope, North Carolina, United States, the station serves the Raleigh–Durham area. The station is owned by St. Augustine's University and features programming from American Urban Radio Networks and the Radio One-owned Syndication One.[3] WAUG radio is a daytime-only operation, leaving the air at sunset to prevent interference to 50,000-watt WSB in Atlanta, the Class A clear-channel station on 750 AM. Its programming is also carried on FM translator W250AZ (97.9) in Raleigh.

The university also runs a low-powered TV station, WAUG-LD (channel 8). WAUG-LD is carried by Spectrum Cable on digital cable channel 168 in Raleigh.

History

WAUG "Power 750" began broadcasting in 1987 from the campus of Saint Augustine's University. In October 2006, the station switched primarily to a talk radio format aimed at the Black community. Shows includes the nationally syndicated News One Now with Roland Martin, Keepin' It Real with Al Sharpton and Biz Talk with Josh Smith. The station also carried football games from the Washington Redskins as well as St. Augustine's University Sports including the CIAA Basketball Tournament. The station was also the flagship for From The Press Box To The Press Row, a sports talk show focused on Black college sports which was heard on syndicated stations through the mid-Atlantic region from Pennsylvania to Georgia.[4]

In October 2018, WAUG changed its format from talk to mainstream urban, branded as "Hot 97.9" to reflect its simulcast on FM translator W250AZ (97.9).[5]

Translator

Call sign Frequency City of license FID ERP (W) Class Transmitter coordinates FCC info
W250AZ 97.9 FM Raleigh, North Carolina 146926 200 D 35°48′13.5″N 78°37′26″W / 35.803750°N 78.62389°W / 35.803750; -78.62389 (W250AZ) LMS

References

  1. ^ Broadcasting & Cable Yearbook 1999 (PDF). 1999. p. D-326. Retrieved April 23, 2017.
  2. ^ "Facility Technical Data for WAUG". Licensing and Management System. Federal Communications Commission.
  3. ^ "WAUG Facility Record". United States Federal Communications Commission, audio division.
  4. ^ "Network Affiliates". From the Press Box to the Press Row.
  5. ^ Hot 97.9 Brings More Hip Hop to Raleigh Radioinsight - October 29, 2018