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{{Main|Tata Nano Singur controversy}}
{{Main|Tata Nano Singur controversy}}


Tata Motors announced in 2006 that the Nano would be manufactured in [[Singur]], [[West Bengal]], helped in part by a forced acquisition and reuse of farmland by the West Bengal state government to entice Tata to build there.<ref name="economist" /> Local farmers soon began protesting the forced acquisition of their land for the new factory.<ref>http://www.tatabuildingindia.com/TataWorld/TataNano.html</ref><ref name="economist">[[The Economist]] August 30, 2008 edition. U.S. Edition. "Nano wars". Page 63.</ref><ref name="economist" /><ref>[http://www.hindu.com/2006/05/26/stories/2006052618090900.htm Villagers raise slogans against car company] hindu.com, Friday, May 26, 2006</ref> As the protests continued through 2007 and 2008, Tata first delayed the Nano launch and later decided to build the car in a different state ([[Gujarat]]) instead.<ref name="yahoonano"/><ref name=contin>[http://inhome.rediff.com/money/2007/aug/03tata.htm Rain, political unrest delay Tatas' dream car] rediff.com, August 3, 2007 03:04 IST</ref><ref name=newfac>[http://www.ndtv.com/convergence/ndtv/StoryPrint.aspx?ID=NEWEN20080067550&ch=633588296281093750 It's final: Tata Motors to pull out of Singur] NDTV, Friday, October 3, 2008.</ref>
Tata Motors announced in 2006 that the Nano would be manufactured in [[Singur]], [[West Bengal]], helped in part by a forced acquisition and reuse of farmland by the West Bengal state government to entice Tata to build there.<ref name="economist" /> Local farmers soon began protesting the forced acquisition of their land for the new factory.<ref>{{cite web|url=http://www.tatabuildingindia.com/TataWorld/TataNano.html |title=Tata Building India |publisher=Tata Building India |date= |accessdate=2012-04-06}}</ref><ref name="economist">[[The Economist]] August 30, 2008 edition. U.S. Edition. "Nano wars". Page 63.</ref><ref name="economist" /><ref>[http://www.hindu.com/2006/05/26/stories/2006052618090900.htm Villagers raise slogans against car company] hindu.com, Friday, May 26, 2006</ref> As the protests continued through 2007 and 2008, Tata first delayed the Nano launch and later decided to build the car in a different state ([[Gujarat]]) instead.<ref name="yahoonano"/><ref name=contin>[http://inhome.rediff.com/money/2007/aug/03tata.htm Rain, political unrest delay Tatas' dream car] rediff.com, August 3, 2007 03:04 IST</ref><ref name=newfac>[http://www.ndtv.com/convergence/ndtv/StoryPrint.aspx?ID=NEWEN20080067550&ch=633588296281093750 It's final: Tata Motors to pull out of Singur] NDTV, Friday, October 3, 2008.</ref>


===Design===
===Design===

Revision as of 12:34, 6 April 2012

Tata Nano
Overview
ManufacturerTata Motors
Also calledone-lakh car
Production2008–present
AssemblyPantnagar, Uttarkhand, India[1]
Charodi, Gujarat, India (since June 2010)[2]
DesignerJustin Norek of Trilix, Pierre Castinel[3]
Body and chassis
ClassCity car
Body style4-door
LayoutRR layout
Powertrain
Engine2 cylinder SOHC petrol Bosch multi-point fuel injection (single injector) all aluminium 624 cc (38 cu in)
Transmission4 speed synchromesh with overdrive in 4th
Dimensions
Wheelbase2,230 mm (87.8 in)[4]
Length3,099 mm (122.0 in)[4]
Width1,495 mm (58.9 in)[4]
Height1,652 mm (65.0 in)[4]
Kerb weight600 kg (1,300 lb)–635 kg (1,400 lb)[4]

The Tata Nano is a city car manufactured by Tata Motors. One of the smallest as well as lowest powered (35ps) cars in the world, it was designed to be the cheapest car in India aimed mainly at the lowest price segment in the Indian domestic market.[5]

The Nano sold in India is a 624cc, rear-engine (for a less complex and hence cheaper transmission), manual transmission, four-passenger, four-door car. The car lacks power steering and safety features like air-bags and ABS.

The car was launched in the Indian market in March, 2009.[6] with a pre-launch price offer of 100,000 (US$ 2100). Among other reasons, the new emission regulation forced Tata to refine the engine with a higher price tag.[7][8]

History

Seeing an opportunity in the great number of Indian families with two-wheeled rather than four-wheeled vehicles, Tata Motors began development of an affordable car in 2003.[9] The purchase price of this no frills auto was brought down by dispensing with most nonessential features, reducing the amount of steel used in its construction, and relying on low-cost Indian labour.[10][11][12]

The introduction of the Nano received much media attention due to its low price and the car was available to buy throughout India in early 2011.[13][14]

The Nano's development was foreshadowed by the 2005 success of the affordable, 4-wheeled Tata Ace truck.[9]

Expectations

In 2008 the Financial Times reported: "If ever there were a symbol of India’s ambitions to become a modern nation, it would surely be the Nano, the tiny car with the even tinier price-tag. A triumph of homegrown engineering, the Nano encapsulates the dream of millions of Indians groping for a shot at urban prosperity."[15] "Homegrown engineering" is a relative term here as many of the systems and parts used in the Nano may not have been developed or produced in India.[16]

Many have had great expectations for this small car, some perhaps going a bit too far. One study, by Indian rating agency CRISIL, thought the Nano would expand the nation's car market by 65%.[17][18] It was also anticipated that the 2009 launch of the car would greatly affect the used-car market, with prices dropping 25-30% in the lead up to the launch. However, due to limited supply (customers had a waiting period of up to one year) used-car prices reverted to their former figures.[19][20]

Sales of new Suzuki Alto-based Maruti 800s (considered the Nano's nearest competitor) dropped by 20%, and used ones by 30% immediately following the unveiling of the Nano. As Autocar journalist Mark Rainford summarizes: “People are asking themselves—and us—why they should pay, say, 250,000 Rupees for a Maruti Alto, when they can wait and get a brand new Nano for less in a few months’ time, a car that is actually bigger.”[21]

Singur factory pullout

Tata Motors announced in 2006 that the Nano would be manufactured in Singur, West Bengal, helped in part by a forced acquisition and reuse of farmland by the West Bengal state government to entice Tata to build there.[22] Local farmers soon began protesting the forced acquisition of their land for the new factory.[23][22][22][24] As the protests continued through 2007 and 2008, Tata first delayed the Nano launch and later decided to build the car in a different state (Gujarat) instead.[9][25][2]

Design

A Tata Nano in silver.

The car's exterior was designed at Italy's Institute of Development in Automotive Engineering.[9]

Cost cutting features

The Nano's design implements many cost-reducing measures.

  • The Nano's trunk is only accessible from inside the car, as the rear hatch does not open.[26]
  • One windscreen wiper instead of the usual pair[13]
  • No power steering, unnecessary due to its light weight[13]
  • Three lug nuts on the wheels instead of the usual four[27]
  • Only one wing mirror[13]
  • Radio or CD player is optional[13]
  • No airbags in any model[13]
  • 624cc rear engine has only 2 cylinders[13]
  • No air conditioning in base model[13]

Price

Announcing the vehicle as the least expensive production car in the world, Tata aimed for a starting price of one lakh, or 100,000, rupees. This was approximately US$2000 at the time.[28][29] As of December, 2010, the cheapest Nano costs around US$2900.[7]

Rapidly rising material prices (up 13% to 23% over the car’s development time),[30] are blamed for these price rises.[8] In late October 2010, Reuters reported that prices will be raised by an average of 9,000 rupees (US$202) from November because of rising material costs and as of the beginning of 2011 the Nano costs 140,000 rupees (more than US$3,000).[31][14]

Model versions

Tata Nano Std
Tata Nano Europa

At its launch the Nano was available in India in three trim levels:

  • The Tata Nano Std priced at 142,000 (US$1,640.70) with a choice of three exterior colors, dual tone vinyl seats, and a fold-down rear seat. This is the base variant of Tata Nano, which is now offered with a driver side external rear view mirror, clear headlamps, tubeless tyres, booster assisted brakes and fronts-suspension with anti-roll bar and three color options - Rouge Red, Aqua Blue and Serene White.
  • The Tata Nano CX at 171,000 (US$1,975.70) with six color options, air-conditioning, two-tone seats, a parcel shelf, assisted brakes and fold-down rear seat with nap rest. This is the mid variant of Tata Nano offered with an addition of five colors, the Rouge Red, Neon Rush, Serene White, Meteor Silver, Papaya Orange along with the Champagne Gold exteriors. The external mirrors on passenger and the driver side make way into the car. The air-conditioner is a brand new addition, with heating feature, the foldable rear seats with nap rest, half wheel covers, booster assisted brakes and parcel shelf are the new features added.[32]
  • The Tata Nano LX at 195,000 (US$2,253.00) with all of the features of the Cx plus beige fabric seats,beige door trim,beige dashboard, central locking, front power windows, body-colored bumpers, fog lamps, a trip meter, a cup holder, tri spoke steering wheel,mobile phone charging capabilities and a rear spoiler. The top variant is offered with a choice of 4 new spicy colors with the existing Sunshine Yellow and Champagne Gold still on the platter. Pearl White, Papaya Orange, Mojito Green, and Meteor Silver are the new options. The central locking, front power windows, cup holder for front passengers, body colored bumpers, fog lamps electronic trip meter, rear spoiler and full wheel covers are newly added on the car.[33]

Europe

This export version of the Nano was first shown at the 2009 Geneva Motor Show but has yet to go on sale. Heavily upgraded to meet EU safety and emission standards, the car will have a number of improvements over the standard Nano, including an extended wheelbase, a new 3-cylinder engine, power steering, an anti-lock braking system (ABS) and an improved interior and exterior.[34] The Nano Europe will be more expensive, heavier, and less fuel efficient than the standard Nano with prices said to be around US$6000.[35] At the 2011 Geneva Motor Show Tata unveiled the Tata Pixel, a rear engined, four passenger city car based on the Nano Europa platform.[36]

Export

Export to other developing countries may begin in late 2011, and export versions will probably differ little from those sold on the Indian market.[37]

Technical specifications

The Nano(2012) is a 38 PS (28 kW; 37 hp) car with a two-cylinder 624 cc rear engine.

The car complies with BS4 Indian emission standards and can also meet European emission standards as well.

The development of the Nano had lead to 31 Design and 37 Technology patents being filed

Engine: 2 cylinder petrol with Bosch multi-point fuel injection (single injector) all aluminium 38 metric horsepower (28 kW) 624 cc (38 cu in)
Value Motronic engine management platform from Bosch
2 valves per cylinder overhead camshaft
Compression ratio: 9.5:1
bore × stroke: 73.5 mm (2.9 in) × 73.5 mm (2.9 in)
Power: 38 PS (28 kW; 37 hp) @ 5500 +/-500 rpm[38]
Torque: 51 N⋅m (38 ft⋅lbf) @ 3000 +/-500 rpm
Layout and Transmission Rear wheel drive
4-speed manual transmission
Steering mechanical rack and pinion w/o servo
Turning radius: 4 metres[4]
Performance Acceleration: 0-60 km/h (37 mph): 8 seconds[4]
Maximum speed: 105 km/h (65 mph)[4]
Fuel efficiency (overall): 25.2 kilometres per litre (4.24 litres per 100 kilometres (66.6 mpg‑imp; 55.5 mpg‑US))
Body and dimensions Seat belt: 4[39]
Trunk capacity: 150 L (5.3 cu ft)[40]
Suspension, Tires & Brakes Front brake: 180 mm drum[4]
Rear brake: 180 mm drum[4]
Front track: 1,325 mm (52.2 in)[4]
Rear track: 1,315 mm (51.8 in)[4]
Ground clearance: 180 mm (7.1 in)[4]
Front suspension: McPherson strut with lower A arm
Rear suspension: Independent coil spring
12-inch wheels[41]
Supplier [42] Part/system [42]
Texspin Clutch Bearings
Bosch Oxygen sensor, Gasoline injection system (diesel will follow), starter, alternator, brake system
Continental AG Gasoline fuel supply system, fuel level sensor
Caparo Inner structural panels
HSI AUTO Static sealing systems (Weather Strips)
Delphi Instrument cluster
Rane Madras Limited Steering Assembly
Denso Windshield wiper system (single motor and arm)
FAG Kugelfischer Rear-wheel bearing
Federal-Mogul Pistons, Piston rings, Spark plugs, Gaskets, Systems protection
Ficosa Rear-view mirrors, interior mirrors, manual and CVT shifters, washer system
Freudenberg Engine sealing
GKN Driveshafts
INA Shifting elements
ITW Deltar Outside and inside door handles
Johnson Controls Seating
Mahle Camshafts, spin-on oil filters, fuel filters and air cleaners
Saint-Gobain Glass
TRW Brake system
Ceekay Daikin/Valeo Clutch sets
Vibracoustic Engine mounts
Visteon Air induction system
ZF Friedrichshafen AG Chassis components, including tie rods
Behr HVAC for the luxury version
Dürr Lean Paint Shop

Alternative-energy engines

While the Nano is driven by a gasoline-powered engine, several more-radical powerplants have been proposed but not put into production.

Compressed-air engine

Tata Motors signed an agreement in 2007 with a French firm, Motor Development International, to produce a compressed air car Nano.[43] While the vehicle was supposed to be able to travel approximately 200 kilometres (120 mi) on US$3 of electricity to compress the air, Tata's Vice President of Engineering Systems confirmed in late 2009 that vehicle range continues to be a problem.[44][43]

Diesel

A website has speculated that the Nano might be made available with a diesel engine.[45] Tata motors have not confirmed this but have stated, "As of now there is no Diesel variant of the Nano. The Nano is only available in a Petrol version."[46]

Electric vehicle

Tata has discussed the possibility of producing an electric version,[47] and while it showcased an electric vehicle Nano at the 2010 Geneva Motor Show,[48] no such car is currently on the market.

If an EV Nano is sold it is expected to be the "world's cheapest electric car",[49] use lithium-ion batteries, and have a range of 80 miles (130 km).[50] A Norwegian electric car specialist, Miljøbil Grenland AS, has been named as a supposed partner in the project.[47]

Effects

Indian used car market

The Nano is thought to have affected the used car market in India, as some Indians may opt to buy a Nano rather than a used vehicle. The new-car market is also being affected. New car sales of the Maruti 800, the second-cheapest car in India, dropped by 20% and used model sales dropped by 30% immediately before the Nano's introduction.[21]

Concerns

The cost cutting measures in the design, as well as the unproven fresh design caused some concerns.

  • Gradability (on an uphill drive): Since the car has a shorter wheel base, a tall boy design (elevated centre of gravity), and over and above all these, a rear-engine (for a less complex and hence cheaper transmission) concentrating the weight on the rear, caused a fear of safe gradability on an uphill drive. Tata addressed this specifically is the post launch ads.
  • Power (for highways): The 624cc engine raised concerns of inadequate power for a four passenger vehicle. Added to this was the maximum speed limit in a four speed transmission. This raised questions on the usability of the vehicle in highways and long rides. Thus the car gave an impression of an in-campus vehicle ruling out the possibility of a family car for the lower middle class India. This is a major issue addressed in Nano ads.
  • Safety (Fire): An engine housed under the rear seat with the radiator vent facing backward allowing only a lesser air intake, and hence lesser cooling, along with more plastic/polymer elements (part of the cost cutting as well as weight reducing measures) in the inner panels, caused safety concerns even before the launch. A few fire incidents involving the Nano were reported.[7] This led Tata to add safety devices to the vehicle although no recall was initiated, and according to Tata the car is safe.[7]
  • Safety (Impact): The body panels of the Nano are of low weight, aiming at a low overall weight to cope with the low power of the engine and a high mileage requirement in the market. This cause concerns of passenger safety during an impact/collission.

Reception

After several years of sales that have rarely met expectations, and generally have run at about 50% of potential, it is apparent that many of the claims made for the car were optimistic at best. Rather than buying the cheapest car available purchasers bought secondhand, or more expensive new cars.[51]

Awards

File:Amul ad cory.jpg
'Amul girl' in a topical ad about 'Tata Nano', Dadar, Mumbai, 2008

In the media

  • Small Wonder: The Making of Nano is a book about the creation of the Tata Nano.[56]
  • Tata Group launched a Tata Nano GoldPlus, a 24K Gold plated version of the Nano car to celebrate the 5000 years of Jewellery design in India.[57]

See also

References

  1. ^ "Nano diesel variant likely to have 75O cc engine". dnaindia.com. 2010-01-14. Retrieved 2010-02-22.
  2. ^ a b It's final: Tata Motors to pull out of Singur NDTV, Friday, October 3, 2008.
  3. ^ "Specifications of Tata's Nano". cardesignnew.
  4. ^ a b c d e f g h i j k l m n "Official specifications for Tata Nano". Tata Motors.
  5. ^ "Tata Nano set to drive into Taiwan". The Economic Times. 2010-06-03. {{cite news}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help) [dead link]
  6. ^ "Automobile Industry India". Imagin Mor Pty Ltd.
  7. ^ a b c d Tata’s Nano, the Car That Few Want to Buy nytimes.com, December 9, 2010.
  8. ^ a b "Materials prices could push up cost of Tata's Nano". Motor Authority, 7 July 2008.
  9. ^ a b c d "The Next People's Car". Yahoo Finance. 2007-04-17. Retrieved 2008-01-11.
  10. ^ Tata Nano - world's cheapest new car is unveiled in India timesonline.co.uk, January 11, 2008
  11. ^ Organisational Behaviour, Parikh, Tata McGraw-Hill Education, ISBN 0070153191, 9780070153196
  12. ^ Tata Nano=Cost Factor, Tata World, tatabuildingindia.com
  13. ^ a b c d e f g h Der Spiegel Online: India Delivers World's Cheapest Car spiegel.de, 01/11/2008.
  14. ^ a b Tata Nano Goes on Sale Across India as Warranties Revive Demand businessweek.com, January 3, 2011, 8:40 PM EST
  15. ^ "/ Columnists / David Pilling — India hits bottleneck on way to prosperity". Ft.com. 2008-09-24. Retrieved 2009-06-08.
  16. ^ India’s Tata low-cost Nano took a lot of high-tech ae-plus.com, March 2008
  17. ^ "National : Europe awaiting Nano car's electric version". Chennai, India: The Hindu. 2008-09-14. Retrieved 2009-06-08.
  18. ^ "Tata Nano may expand market by 65%: CRISIL- Automobiles-Auto-News By Industry-News-The Economic Times". Economictimes.indiatimes.com. 2008-01-12. Retrieved 2009-06-08.
  19. ^ Das, Sohini (18 November 2009). "Nano volumes drive used-car prices". Business Standard Motoring. Retrieved 30 July 2011.
  20. ^ "Tata Nano sends used car prices tumbling in India". The Motor Report. 11 February 2008. Retrieved 30 July 2011.
  21. ^ a b "Nanomania overwhelms Indian car market". Autocar.co.uk. 2008-02-07. Retrieved 2008-02-10. Cite error: The named reference "Tankedmarket" was defined multiple times with different content (see the help page).
  22. ^ a b c The Economist August 30, 2008 edition. U.S. Edition. "Nano wars". Page 63.
  23. ^ "Tata Building India". Tata Building India. Retrieved 2012-04-06.
  24. ^ Villagers raise slogans against car company hindu.com, Friday, May 26, 2006
  25. ^ Rain, political unrest delay Tatas' dream car rediff.com, August 3, 2007 03:04 IST
  26. ^ "Quick Spin: 2011 Tata Nano CX - Driving the world's cheapest car". Autoblog Canada. Sep 15th 2010. Retrieved 29 July 2011. {{cite web}}: Check date values in: |date= (help)
  27. ^ Tata Nano - Nano second to none! bsmotoring.com, April 12, 2009.
  28. ^ Oconnor, Ashling (2008-01-11). "Tata Nano — world's cheapest new car is unveiled in India". driving.timesonline.co.uk. London. Retrieved 2008-01-21.
  29. ^ "Tata unveils Nano, its $2,500 car". MSN. 10 January 2008. Retrieved 2008-01-11.
  30. ^ Nelson Ireson (2008-08-05). "Rising costs could eat Tata Nano's profits". Motor Authority, Tuesday 5 August 2008.
  31. ^ Ami Shah (2010-10-29). "Tata Motors says raises Nano prices by 9,000 rupees". Reuters.
  32. ^ Tata Nano 2012 Blog.CarDekho.com, March 30, 2012.
  33. ^ Tata Nano CarDekho.com, March 30, 2012.
  34. ^ Tata unveils a Nano for Europe autonews.com, March 4, 2009 06:01 CET.
  35. ^ "Tata Nano Europa &raquo Australian Car Advice | News Blog". Caradvice.com.au. 2009-03-04. Retrieved 2009-06-08.
  36. ^ Tata Pixel Press Release Tata official site, 1/03/2011
  37. ^ Tata Motors May Start Exporting Nano Minicar by December kompas.com, 17 March 2011 | 13:59 WIB
  38. ^ "Official specifications for Tata Nano". Tata Motors.
  39. ^ Ruth David (January 10, 2008). "Tata Unveils The Nano, Its $2,500 Car". Forbes.com.
  40. ^ "Nano Mania". Autocar India. February 2008. Archived from the original on 2008-04-27. Retrieved 2008-02-05.
  41. ^ "India's £1,250 car". autoexpress.co.uk. Retrieved 2008-01-14.
  42. ^ a b "India's Tata low-cost Nano took a lot of high-tech". ae-plus.
  43. ^ a b TaMo’s ambitious ‘Air Car’ faces starting trouble dnaindia.com, Nov 25, 2009, 2:34 IST.
  44. ^ Hall, Kenneth (2008-07-10). "Tata Nano could come with optional air-powered engine". MotorAuthority. Retrieved 2010-08-29.
  45. ^ "Tata Nano Diesel version roll out by September 2009". 2008-09-15. Retrieved 2009-03-24.
  46. ^ "Tata Motors — FAQ for the Nano". Tata Motors.
  47. ^ a b "Tata plans E-Nano, electric version of Rs1-lakh car". domain-b.com. 2008-08-20. Retrieved 2009-06-08.
  48. ^ "World's cheapest EV: Tata Nano electrifies Geneva show". USA Today. 2010-03-04.
  49. ^ "Let Tata's Nano be electric". Merinews.com. Retrieved 2009-06-08.
  50. ^ "World's cheapest EV: Tata Nano electrifies Geneva show — Drive On: A conversation about the cars and trucks we drive — USATODAY.com". Content.usatoday.com. 2010-03-04. Retrieved 2010-08-29.
  51. ^ "'World's cheapest car' tag backfires for Tata Nano - The Economic Times". The Times Of India. 2012-01-24.
  52. ^ BS Motoring Jury Award 2010: Tata Nano business-standard.com, December 26, 2009, 0:21 IST.
  53. ^ fe Bureaus (Monday, Jan 18, 2010 at 2317 hrs IST). "Nano, Pulsar among winners of Bloomberg UTV-Autocar awards". Financialexpress.com. Retrieved 2010-02-22. {{cite web}}: Check date values in: |date= (help)
  54. ^ "Edison Awards 2010 honoring innovation in the development and launch of new products and services". Edisonawards.com. 2010-04-02. Retrieved 2010-10-17.
  55. ^ "Tata Nano shines! Wins global design award — Rediff.com Business". Rediff.com. 2010-01-05. Retrieved 2010-12-23.
  56. ^ Ratan Tata didn’t want Nano stitched like shirt around button: Book dnaindia.com, Sunday, Oct 31, 2010, 13:36 IST.
  57. ^ Information Madness. "24K Gold Plated Tata Nano".