KUBB (96.3 MHz) is a commercial FM radio station broadcasting a country music format. Licensed to Mariposa, California, the station serves the Merced area of California's Central Valley. The station is owned by the Stephens Media Group, through licensee SMG-Merced, LLC.^[2] The station carries the syndicated morning drive time show Big D and Bubba.

KUBB's studios and offices are in Merced. The transmitter is off North Mount Bullion Hill Road in Mount Bullion.^[3] KUBB has an effective radiated power of only 1,900 watts, but with its tower at 629 meters (2064 feet) in height above average terrain (HAAT), its signal covers a good part of the Central Valley, heard in Fresno and Modesto with a good radio.

On July 4, 1978, the KUBB signed on for the first time.^[4] It was owned by Mariposa Broadcasters and has broadcast from Mount Bullion since going on the air. It has always had a country music format.

On July 1, 2019, Mapleton Communications announced its intent to sell its remaining 37 stations to the Stephens Media Group.^[5] Stephens began operating the station that same day. The sale was consummated on September 30, 2019, at a price of $21 million.

• KUBB official website
• Facility details for Facility ID 7707 (KUBB) in the FCC Licensing and Management System
• KUBB in Nielsen Audio's FM station database
• FCC History Cards for KUBB

37°32′02″N 120°01′48″W / 37.534°N 120.030°W / 37.534; -120.030