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WLTC

WLTC
Broadcast areaColumbus, Georgia metropolitan area
Frequency103.7 MHz (HD Radio)
Branding103.7 Lite FM
Programming
FormatAdult contemporary
SubchannelsHD2: 92.1 Smooth R&B (Urban AC)
HD3: 107.7 The Truth (Contemporary Christian)
AffiliationsPremiere Networks
Ownership
OwnerPMB Broadcasting, LLC
WKCN, WCGQ, WRCG
History
First air date
2008
Former call signs
WBOJ (2007–2009)
Call sign meaning
"Lite Columbus"
Technical information[1]
Licensing authority
FCC
Facility ID60372
ClassC3
ERP8,800 watts
HAAT227 meters
Translator(s)HD2: 92.1 W221DP (Columbus)
HD3: 107.7 W299AX (Columbus)
Links
Public license information
WebcastListen Live
Listen Live (HD2)
Listen Live (HD3)
Website1037lite.fm
WLTC-HD2 Online (HD2)
thetruthlife.com (HD3)

WLTC (103.7 Lite FM) is a radio station that is licensed in Cusseta, Georgia and serves the city of Columbus, Georgia and its metro area.[2] It broadcasts an adult contemporary format, switching to Christmas music for much of November and December.[3]

The station broadcasts with a power of 8,800 watts of Effective radiated power (ERP). This makes it a class C3 station. It is owned by PMP Broadcasting and its transmitter is located off Buena Vista Road. [4]

History

The station first signed on June 3, 2008, according to their public file. [5] Their original call sign was WBOJ, which they used until 2009.

Each year in early November, WLTC flips to an all-Christmas music format. In 2019, the station was the first station (not counting those stunting) to flip to Christmas music for the season, doing so at roughly the same time as 2018's first-in-the-nation flip, WTRV in Grand Rapids, Michigan.[6]

References

  1. ^ "Facility Technical Data for WLTC". Licensing and Management System. Federal Communications Commission.
  2. ^ "Columbus Radio Stations - Listen Online". Radiotime.com. 2013-01-02. Retrieved 2013-12-15.
  3. ^ Columbus radio stations make a switch from WTVM.com, retrieved December 8, 2009
  4. ^ "WLTC-FM 103.7 MHz - Cusseta, GA". radio-locator.com. Retrieved 2024-11-05.
  5. ^ "FM Station WLTC - Station Information - FCC Public Inspection Files". publicfiles.fcc.gov. Retrieved 2024-11-05.
  6. ^ @radioinsight (29 October 2019). "Last year Townsquare Media AC 100.5 WTRV Grand Rapids was first in the country to go all-Christmas doing so on 10/3…" (Tweet) – via Twitter.

32°27′29″N 84°53′10″W / 32.458°N 84.886°W / 32.458; -84.886