2004 United States presidential election in Nevada

← 2000 November 2, 2004 2008 →
Turnout	77.5% (of registered voters) 50.0% (of voting age population)
Nominee George W. Bush John Kerry Party Republican Democratic Home state Texas Massachusetts Running mate Dick Cheney John Edwards Electoral vote 5 0 Popular vote 418,690 397,190 Percentage 50.47% 47.88%
County Results Bush   50-60%   60-70%   70-80% Kerry   50-60%
President before election George W. Bush Republican Elected President George W. Bush Republican

Elections in Nevada
Federal government U.S. President 1864 1868 1872 1876 1880 1884 1888 1892 1896 1900 1904 1908 1912 Dem GOP 1916 Dem GOP 1920 Dem GOP 1924 Dem GOP 1928 Dem GOP 1932 Dem GOP 1936 Dem GOP 1940 Dem GOP 1944 Dem GOP 1948 Dem GOP 1952 Dem GOP 1956 Dem GOP 1960 Dem GOP 1964 Dem GOP 1968 Dem GOP 1972 Dem GOP 1976 Dem GOP 1980 Dem GOP 1984 Dem GOP 1988 Dem GOP 1992 Dem GOP 1996 Dem GOP 2000 Dem GOP 2004 Dem GOP 2008 Dem GOP 2012 Dem GOP 2016 Dem GOP 2020 Dem GOP 2024 Dem GOP U.S. Senate 1865 1867 1869 1873 1875 1879 1881 1885 1887 1891 1893 1897 1899 1902 1903 1905 1909 1911 1913 (Sp) 1914 1916 1918 (Sp) 1920 1922 1926 1928 1932 1934 1938 1940 1942 (Sp) 1944 1946 1950 1952 1954 (Sp) 1956 1958 1962 1964 1968 1970 1974 1976 1980 1982 1986 1988 1992 1994 1998 2000 2004 2006 2010 2012 2016 2018 2022 2024 U.S. House 1864 1865 1866 1868 1870 1872 1874 1876 1878 1880 1882 1884 1886 1888 1890 1892 1894 1896 1898 1900 1902 1904 1906 1908 1910 1912 1914 1916 1918 1920 1922 1924 1926 1928 1930 1932 1934 1936 1938 1940 1942 1944 1946 1948 1950 1952 1954 1956 1958 1960 1962 1964 1966 1968 1970 1972 1974 1976 1978 1980 1982 1984 1986 1988 1990 1992 1994 1996 1998 2000 2002 2004 2006 2nd 2008 2010 2012 2014 2016 2018 2020 2022 2024 Special elections 2nd district, 2011
State government General 1864 1866 1868 1870 1872 1874 1876 1878 1880 1882 1884 1886 1888 1890 1892 1894 1896 1898 1900 1902 1904 1906 1908 1910 1912 1914 1916 1918 1920 1922 1924 1926 1928 1930 1932 1934 1936 1938 1940 1942 1944 1946 1948 1950 1952 1954 1956 1958 1960 1962 1964 1966 1968 1970 1972 1974 1976 1978 1980 1982 1984 1986 1988 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014 2016 2018 2020 2022 2024 Gubernatorial 1864 1866 1870 1874 1878 1882 1886 1890 1894 1898 1902 1906 1910 1914 1918 1922 1926 1930 1934 1938 1942 1946 1950 1954 1958 1962 1966 1970 1974 1978 1982 1986 1990 1994 1998 2002 2006 2010 2014 2018 2022 2026 Nevada Attorney General 2014 2018 2022 2026 Nevada Senate 2014 2016 2018 2020 2022 2024 Nevada Assembly 2020 2022 2024
Ballot measures 2002, 2016, and 2024 2002 Nevada Question 2 2016 Nevada Question 2 2024 Nevada Question 6
Henderson Mayoral 2017 2022
Las Vegas Mayoral 1909 1911 1915 1919 1923 1927 1931 1935 1939 1943 1947 1951 1955 1959 1963 1967 1971 1975 1979 1983 1987 1991 1995 1999 2003 2007 2011 2015 2019 2024
North Las Vegas Mayoral 2013 2017 2022
Reno Mayoral 1868 1870 1874 1878 1882 1886 1890 1894 1898 1902 1906 1910 1914 1918 1922 1926 1930 1934 1938 1942 1946 1950 1954 1958 1962 1966 1970 1974 1978 1982 1986 1990 1994 1998 2002 2006 2010 2014 2018 2022
None of These Candidates Nevada portal

The 2004 United States presidential election in Nevada took place on November 2, 2004, and was part of the 2004 United States presidential election. Voters chose five representatives, or electors to the Electoral College, who voted for president and vice president.

Nevada was won by incumbent President George W. Bush with a 2.6% margin of victory and re-elected for a second term. Prior to the election, news organizations who made predictions were split on whether Nevada was a swing state or leaned towards Bush. Kerry won just one county of the state—Clark County, Nevada's most populous county, and home to Las Vegas. Kerry's second-best performance in the state was in Washoe County, Nevada's next-most populated county, which he lost with 47% of the vote. The statewide results were very similar to the nationwide vote, making it the bellwether of the 2004 election. Moreover, Nevada at the time had voted for the winner of every presidential election since 1912, except for 1976. Independent and third-party candidates collectively won 1.7% of the vote; among this group, Ralph Nader received the greatest share, garnering 0.58%.

This was the last time that Nevada was carried by the Republican nominee until Donald Trump did so in 2024, and remains the last time that a Republican has carried Washoe County. Nevada, still considered a swing state, would vote for the Democratic nominee in every subsequent election in between 2008 and 2020, albeit sometimes by narrow margins. This is the last time that the presidential candidate who won Nevada carried a majority of county-level jurisdictions until 2024.

• 2004 Nevada Democratic caucuses

There were 12 news organizations who made state-by-state predictions of the election. Here are their last predictions before election day.^[1]

Bush trailed in only one pre-election poll throughout the general election. By the fall, Bush pulled away and reached 50%. However, in the last week, some voters changed their preferences against Bush, resulting in his polling margin falling slightly. An average of the final three polls before Election Day showed Bush leading 49% to 47%.^[2]

Bush raised $2,296,762.^[3] Kerry raised $793,504.^[4]

Bush visited the state 3 times, while Kerry visited Nevada 6 times. Both of them visited the same places: Las Vegas and Reno. Almost every week, the candidates combined spent over $1 million in advertising.^[5]

In 2000, Bush had won Nevada by only 3.54%, despite that it had been Bill Clinton's second-closest win in 1996. He also fell slightly short of an outright majority. Hence, he was thought by many observers to be vulnerable in the state, which had voted Republican for six elections in a row before Bill Clinton.

In the end, Bush improved his vote share to just over a majority, although his margin narrowed to 2.59%, due to Kerry improving over Gore by a greater amount than Bush improved over his own prior performance. In particular, Bush's vote share actually fell slightly in Washoe County, the state's second-largest county and its largest red county in both 2000 and 2004. Washoe County had given the Republican nominee his biggest raw-vote margin in the state in every election from 1944 through 2000 save 1964 (when this distinction went to smaller Douglas County) and the three elections of the 1980s (when it went to larger Clark County). In 2004, the 'Cow County' of Elko County displaced Washoe County as the county giving Bush his biggest raw-vote margin in Nevada.

However, Bush performed strongly in Nevada's Cow Counties (its 14 counties apart from Clark, Washoe, and Carson City^[6]), winning over 60% of the vote in Douglas and Lyon Counties, over 70% in Churchill County, and over 75% in Elko County (where he received the highest vote share of any nominee since William Jennings Bryan in 1896). He also did well in Nye County, another of the larger Cow Counties, getting 58.5%, an improvement of 1.8% over four years prior. And he managed to keep Clark County from being a blowout, holding Kerry to a 4.9% margin there. Together with his limiting his backslide in Washoe, this was enough to give Bush another win in Nevada. This would be the last time until 2024 that Nevada had voted Republican.

Despite winning all but one of state's counties, Bush performed less consistently in Nevada's congressional districts, where he won two of the three—one of them by just a single percentage point.

Despite Bush winning the state, incumbent Senate Minority Whip Harry Reid won reelection.

Bush won 2 of 3 congressional districts.^[7]

Technically speaking, the voters of Nevada cast their ballots for electors: representatives to the Electoral College. Nevada is allocated 5 electors because it has 3 congressional districts and 2 senators. All candidates who appear on the ballot or qualify to receive write-in votes must submit a list of 5 electors, who pledge to vote for their candidate and his or her running mate. Whoever wins the majority of votes in the state is awarded all 5 electoral votes. Their chosen electors then vote for president and vice president. Although electors are pledged to their candidate and running mate, they are not obligated to vote for them. An elector who votes for someone other than his or her candidate is known as a faithless elector.

The electors of each state and the District of Columbia met on December 13, 2004, to cast their votes for president and vice president. The Electoral College itself never meets as one body. Instead, the electors from each state and the District of Columbia met in their respective capitols.

The following were the members of the Electoral College from Nevada. All 5 were voted for Bush/Cheney, to whom they were unanimously pledged:^[8]

1. Joe Brown
2. Milton Schwartz
3. John Marvel
4. Beverly Willard
5. Paul Willis

• United States presidential elections in Nevada