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Victoria Warehouse

O2 Victoria Warehouse
Former namesVictoria Warehouse
LocationTrafford Wharf Rd, Old Trafford, Greater Manchester, England
Coordinates53°27′51″N 2°17′06″W / 53.4643°N 2.2849°W / 53.4643; -2.2849
OperatorAcademy Music Group
Capacity3,500
Construction
Built1925
Opened2012
Renovated2009
Website
https://victoriawarehouse.com

The O2 Victoria Warehouse is a live music venue in Old Trafford, Greater Manchester, England. The venue is made up of two storage warehouses used during the early to mid-20th century. It was redeveloped as a music venue in 2012 and given its current name in 2018.

Location

The venue is on the banks of the Bridgewater Canal in Old Trafford, behind a stone quay.[1]

History

Walter Kershaw's mural

The premises began construction in the 1920s by the Liverpool Warehousing Company as a storage facility for the city, with the two warehouses opening in 1925 and 1927, respectively.[2] The site covered 300,000 square feet (28,000 m2).[3] It was later used for food storage, before being largely destroyed by fire in 1980.[4]

In 1982, a mural by Walter Kershaw was drawn on the storage buildings, showing the industries in Trafford Park, as well as players from nearby Manchester United F.C. It was replaced with a second mural on 1 November 1993, also by Kershaw, featuring updated images. The mural had to be temporarily dismantled in 2006 over health and safety concerns.[5][6] The mural was subsequently renovated and restored, before being removed again in 2014.[5][7] The site was purchased by developers in 2009 and the buildings reconstructed with modern facilities.[8] It opened on 8 April 2012, and acquired a wedding licence in August 2015.[9]

On 14 May 2015, the then Chancellor of the Exchequer, George Osborne, gave a speech at the venue entitled "Building a Northern Powerhouse" and covered the government's proposed redevelopment of cities in Northern England.[10]

The venue was renamed the O₂ Victoria Warehouse as part of a longstanding deal between Live Nation Entertainment who own Academy Music Group, and O₂.[8][11]

Events

The venue has attracted several major music artists, including Thom Yorke,[12] Sam Fender and Lizzo.[13]

In October 2019, following noise complaints at the nearby Bowlers Exhibition Centre, a representative from Academy Music Group said that all Victoria Warehouse events are attended by an acoustic engineer monitoring noise levels, and that they received no direct complaints.[14]

References

  1. ^ Manchester - The Warehouse Legacy. English Heritage. p. 9. Retrieved 15 October 2019.
  2. ^ "Academy Music Group expands with Manchester's 'stunning' Victoria Warehouse". Music Week. 30 August 2018. Retrieved 15 October 2019.
  3. ^ "AMG expands venue portfolio in Manchester". IQ Magazine. 30 August 2018. Retrieved 15 October 2019.
  4. ^ "Victoria Warehouse" (PDF). Global Innovation Summit. May 2019. Retrieved 15 October 2019.
  5. ^ a b Dickens, Steven (2014). Stretford & Old Trafford Through Time. Amberley Publishing Limited. p. 120. ISBN 978-1-445-61517-2.
  6. ^ "Mural removed over safety fears". BBC News. 2 May 2006.
  7. ^ "Second mural ordered for Trafford Park". Manchester Evening News. 21 February 2007. Retrieved 21 October 2019.
  8. ^ a b "Victoria Warehouse to be re-named as new operator plans to pull in 'big international acts'". Manchester Evening News. 30 August 2018. Retrieved 15 October 2019.
  9. ^ "History". Victoria Warehouse. Retrieved 15 October 2019.
  10. ^ The Law & Politics of Brexit. Oxford University Press. 2017. p. 106. ISBN 978-0-198-81176-3.
  11. ^ Clift, Caroline (30 August 2018). "Victoria Warehouse to rebrand as O2 Victoria Warehouse Manchester". Stand Out Magazine. Retrieved 15 October 2019.
  12. ^ "Thom Yorke adds second Manchester date to 2020 UK and European tour". NME. 18 October 2019.
  13. ^ "Review : Lizzo at Victoria Warehouse, Manchester". Manchester Evening News. 12 November 2019. Retrieved 20 November 2023.
  14. ^ ""It's literally beyond ridiculous" - Residents say a zombie rave at Bowlers kept them awake all night". Manchester Evening News. 14 October 2019. Retrieved 15 October 2019.
Quelle: https://en.wikipedia.org/wiki/Victoria_Warehouse